Hino learnerships garner good response

There is an enthusiastic response from the delegates attending the first Hino Learnership programme organised by Hino South Africa. The year-long programme has been compiled to provide comprehensive training for sales staff at the dealerships and started in February. Generally, the delegates are new to selling Hino trucks, although they may have prior experience as truck sales staff.

There are 12 delegates on the first course, including one from Namibia. They undergo a week’s intensive theoretical and practical training each month and will then be required to complete a tutorial on the subjects covered. The rest of each month will be spent working at their dealership.

“The major focus is on sales and marketing knowledge and skills, although the course also includes visits to the Hino manufacturing facility in Prospecton, technical workshops, body builders and bus builders, so that they can understand the full scope of the environment in which they are working,” says Hino SA VP Ernie Trautmann.

“Practical driver training is another aspect of the learnership course. I am a big supporter of driver training not only for the road safety benefits, but also for the fact that it contributes to the durability of the vehicle and the insistence by trained drivers on having a roadworthy truck to drive.

“The learnership course is registered with merSETA and the delegates will receive a certificate when they graduate at the end of the year. They will then be able to continue their studies with a diploma course at Unisa,” says Trautmann.

The course was developed in conjunction with a specialist training consultancy, while lecturer Philip Brandt’s vehicle fleet management background means he understands the type of information required by fleet operators from sales staff.

Brandt says, “There is a lot of roleplay in the course, with the objective of training delegates to be in a positon to recommend the correct truck for a particular operation while also knowing how to calculate a finance package that will suit a customer’s business model. One of my other objectives is to have each delegate become an ambassador for the Hino brand – a person who is trusted by the customers buying trucks.”


Welcoming the 12 delegates to the inaugural Hino Learnership Programme at the Training Academy in Sandton recently: delegates, dealer principals and Hino SA head office team members