Because the truck rental business in South Africa is extremely competitive, a company has to be very special in all it does to rise above the rest and grow. Dynamic Truck Rental is one of these companies: established in 2004, it has grown at an average of 44% year-on-year for the past 11 years and now boasts a fleet of 300 trucks.
It is a mixed fleet, with the latest addition being seven Hino 500-Series 1626 freight carriers with tautliner bodies purchased from Hino Oranje in Bloemfontein. The dealer operates from an impressive new facility near Dynamic Truck Rental’s head office and was runner-up in the 2015 Hino Dealer of the Year contest.
The first Hino to go into the Dynamic Rental fleet was a used 1626 freight carrier, bought in 2004. The company was so satisfied that it subsequently bought five used Hino 815s with insulated bodies, as well as a used Hino 714.
Hino Oranje, headed by GM Erwin Stolze, is providing outstanding service – according to feedback from Dynamic Truck Rental – and further orders for Hino trucks are in the pipeline.
Dynamic Truck Rental started small in Bloemfontein. Bernadette van der Berg, who had been working in the trucking industry since 1999, decided it was time to go out on her own. She was encouraged by a number of her clients. Working from a home office in a Bloemfontein suburb, trucks were initially hired from sub-contractors.
The name Dynamic was chosen as Bernadette (or Berns, as she is known) wanted people to know that this was a truck rental company that was driven by passion.
Dynamic Truck Rental focuses on corporate business and has contracts with many major players. It has a one-stop-shop approach, taking care of all aspects of moving goods in line with the MD’s extensive experience in logistics.
The head office remains in Bloemfontein, where modern new facilities have been built A Johannesburg depot was opened in Pomona three years ago to further improve service levels to the heartland of the SA economy.
Van der Berg has been supported on her journey by husband Philip who, with an MBA, is now responsible for the extensive business interests that have grown up around the rental trucks.
He is CEO of the Dynamic Group, which includes property interests, warehousing, logistics, franchises for forklifts and rental cars in addition to the core truck rental business. A recent addition to the Dynamic offering is trailer hire.
Bernadette attributes her success to providing customers with a comprehensive service, which may even include taking total responsibility for cross-border transport.
“Over the years I have built up excellent relations with my customers and their operations, so I am always looking at ways to lighten customers’ workloads. Our truck fleet is the core of our business and we do not skimp.
“Trucks are serviced at the various accredited dealers, fitted with live tracking systems and a separate recovery system, as well as being fitted with bull bars, long range tanks, Diesel Guard and Safestop. The trucks are also refurbished once a year to keep them looking fresh.
“My staff is the vital link in our business – and we do not skimp here either. We arrange regular training and team building sessions, as well as employing a mentoring and life coach.
“The Dynamic Truck Rental slogan, ‘Powered by Diesel. Driven by Passion’, says it all.”
Erwin Stolze, GM of Hino Oranje in Bloemfontein handing over one of seven Hino 500-Series 1626 freight carriers to Bernadette van der Berg, MD of Dynamic Truck Rental
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